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Content creators raised $4 million during the St. Jude Play Live event on Twitch


Content creators have done it again! Following a collaboration with St. Jude Children’s Research Hospital, streamers were able to set a platform record during the St. Jude Play Live event.

During the St. Jude Play Live Prize Season in May, gamers from all around the world use their platforms and games to do good while collecting rewards. Donations from over 100 countries poured in via content creators and watchers on Twitch, the streaming network where millions of people connect live every day.

St. Jude Children’s Research Hospital is changing the way the world understands, treats, and cures children cancer and other life-threatening diseases. Its goal is simple: to find remedies. Children must be saved. Because of this, we see content creators getting in touch with St. Jude to work together to help children with cancer.

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Twitch aided St. Jude by matching donations and promoting the St. Jude Play Live Prize Season. St. Jude never bills families for treatment, travel, accommodation, or food because all a family should worry about is helping their child live.


This year’s Prize Season was all over the place, with several amazing moments sprinkled throughout the program. All content developers and the gaming community worked together to make the event engaging and enjoyable in order to raise funds for the St. Jude Children’s Research Hospital.

Some of the noteworthy moments include:

  • Kyle “Blessious” Blessing challenged former Nintendo president Reggie Fils-Aimé to a Mario Party game if he met his $75,000 target for St. Jude. You may view the entire video by clicking here.
  • Lilsimsie raised $369,000 during Prize Season, raising her total amount raised to $500,000 in just 12 months. Even for Mr. Beast, these are massive numbers.
  • Littlesiha, BloodyFaster, and Negaoryx, the top fundraisers, established a super-powered team with a goal of $500,000 and exceeded it, earning $577,000.
  • Along with traditional gaming, content creators fundraised in unique way. Tijka played Just Dance, BrickinNick built Lego Sets, the Twitch Gaming team played a Dungeons and Dragons Campaign, and TylerCode coded a game.

It makes no difference which game you choose. Whether it’s Among Us, Apex Legends, Stardew Valley, League of Legends, Fortnite, or another game, participants may continue to support St. Jude by enrolling at stjude.org/playlive and following @StJudePLAYLIVE on Twitter and Instagram. Also, participants receive online fundraising tools and the opportunity to digitally tour St. Jude Children’s Research Hospital to learn more.