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Gears of War Reaches 3 Million in Sales

Gears of War has gone triple platinum, reaching the 3 million-units-sold milestone in just 10 weeks on store shelves, ending 2006 as the top-selling game among all platforms during the month of December.

Expanding upon its reign as the fastest-selling title of 2006 and the fastest-selling original exclusive Xbox game of all time, “Gears of War” has captivated gamers across the globe with its action-packed single-player campaign, thrilling online modes and recently released multiplayer maps, Raven Down and Old Bones. Since the downloadable content’s release via Xbox Live Marketplace less than two weeks ago, the new maps have garnered an astounding 750,000 downloads. There have been more than 1.5 million total downloads of all “Gears of War” content currently available via Marketplace, including the maps, themes and video walkthrough, by gamers who can’t get enough of Delta Squad and the Locust Horde.

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“Like blockbuster titles from Microsoft’s ‘Halo’ franchise and the ‘Grand Theft Auto’ and ‘Zelda’ franchises, ‘Gears of War’ is tracking to be one of the best-selling video games of all time and has established itself as the most successful new IP of the next generation,” said Jeff Bell, corporate vice president of Global Marketing, Interactive Entertainment Business Entertainment and Devices Division at Microsoft Corp.