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PlayStation Vita Limps Past One Million Mark

The PlayStation Vita has finally passed a key milestone. Sony announced that the system had sold one million units as of February 26, 2012. The official figure is 1.2 million. Software attachment rates appear to be modest at best. Only two million software units have sold, suggesting that the attachment rate is on average fewer than two games for every system sold.



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PlayStation Vita had a “soft launch” in North America during the second full week of February in which it was sold as a bundle with games. The official launch for North and South America, as well as Europe and PAL terroritories, came February 22. The Japanese launch took place in December 2011 where sales have quickly been outpaced by the rival Nintendo 3DS.

“PS Vita was designed to deliver the ultimate portable entertainment experience, and we couldn’t be more thrilled with the reaction we’re seeing from consumers and the pace at which PS Vita is selling,” said Andrew House, President and Group CEO, Sony Computer Entertainment Inc. “The market has responded and there is clear demand for a mobile device capable of providing a revolutionary combination of rich gaming and social connectivity within a real world context.”