The launch of PlayStation 5 is fast approaching. As if to underline the point, Sony is out with a new PS5 launch ad.
Here’s more on the ad campaign from Eric Lempel, Senior Vice President at Sony Interactive Entertainment:
For launch, our goal has always been to create a spot that feels epic and iconic; a spot that truly celebrates our desire to push the boundaries of what is possible and evokes the excitement that you will have through the unique experiences made possible with PlayStation 5.
The theme of the spot is centered around the idea of exploration. There is a desire in all of us to explore and discover new possibilities, whether it’s in gaming, or in our everyday lives. We all want to go to places we’ve never been, see what’s never been seen. We tell the story by paying homage to explorers of the past who stood on the threshold of the unknown and pushed past their limits to achieve the extraordinary.
PlayStation 5 launches on November 12, 2020. Launch titles include a mix of third-party games like Borderlands 3, Call of Duty: Black Ops Cold War, Devil May Cry 5 Special Edition, Watch Dogs: Legion, and WRC 9. Plus, there is a strong first-party games lineup with Marvel’s Spider-Man: Miles Morales, Ratchet & Clank: Rift Apart, Sackboy: A Big Adventure, and more.
