Usually, electronics go down in price. Meta is taking a different approach with Meta Quest 2.
Meta announced today that it is increasing the price of its popular Meta Quest 2 wireless VR headset. The 128GB model will retail for $399 and the 256GB model will retail for $499 starting in August.
“We’re making a change that will help us continue to invest for the long term and keep driving the VR industry forward with best-in-class hardware, action-packed games, and cutting-edge research on the path to truly next-gen devices,” the company said in a statement. “Alongside these changes, we’ll also increase the prices for Meta Quest 2 accessories and refurbished units,” they add.
Here’s their justification for the price hike:
VR’s momentum is undeniable. From gaming and productivity to fitness and beyond, VR has become increasingly popular as it positively impacts the ways we work, play, and connect with each other. People have spent over $1 billion on Meta Quest apps, helping to fuel developers’ businesses as they deliver the games and experiences that make VR great.
At the same time, the costs to make and ship our products have been on the rise. By adjusting the price of Quest 2, we can continue to grow our investment in groundbreaking research and new product development that pushes the VR industry to new heights.
We have an ambitious VR hardware roadmap, beginning with the launch of our high-end headset, Project Cambria, later this year. And we plan to ship new generations of Meta Quest after that.